Social Media Advice
Steps for Committing Social Media Suicide
A note to those ruining it for the others of us.
Just in case you missed the memo social networking has removed, its not longer an earlier adopter technology Harley Dean. Thousands of people around the world have jumped to the social networking pool building profiles and distributing content across various sites.
Unfortunately, each time the best thing comes along masses part of to exploit, abuse or elsewhere mar something cool.
So if you’re determined to ruin the knowledge for the others folks I’ve developed this handy detailed process for becoming a cultural media reject. Or in the event you’re just getting on the social networking train, consider it as a loose code explaining what to not do.
1. Obtain a Myspace or Facebook account and contact random people to get your products.
Just like you would to any random stranger on the road, be sure and jump in don’t introduce yourself and implore them to get something. Strangers love it…
Sure .005% of your messages will receive a friend back but ultimate conversions for the product or site will soon be dismal. Bonus – if you do it enough people will deface you comments section or out you across various social networking speeding up the social networking reject process.
What you must do: Relate to people you have something in keeping with or belong to your shared niche. Introduce yourself, be friendly and save your valuable pitch for the proper moment. Sidenote – your pitch should take the form of desirable content or something people will in actuality be interested in.
Rule: Apply the exact same good sense and courtesy that you would in actuality to the web world.
2. Steal other people’s content and never give credit.
This is a surefire way to kickstart your bullet train path to social networking rejection and its SO simple. Just find really awesome content that somebody else toiled over, utilize the handy dandy cut and paste feature and post. Be mindful to get rid of any trace of these name or link regarding properly brand it as your own. In the event that you can’t be cool, steal someone else’s coolness.
What you must do: If you truly like someone’s content integrate it as a part of a bigger work or remix it. The same as in college where using one source is plagrism and using many is research the internet feeds off hubs of compelling content. If you truly like someone’s top 10 list, find 9 other top 10 lists and invent just 1 of your and wa-la you have a top 101 list. (People want to connect to 101 lists).
Rule: Develop your own content, cite multiple sources or remix something your like.
3. Open multiple social networking accounts and carry on conversations with yourself.
In the event that you don’t have friends just invent your own! This is like when you were 4 and had an imaginary friend named Funnyface. The sweetness of the tactic is that you’ll try this all from the exact same IP address and webmasters and many users will dsicover through your cheap trick. They will then immediately ban you, out you or elsewhere berate you.
What you must do: Show patience and create a network of legitimate contacts. Produce cool content that individuals actually want to discuss or promote. Subversive tactics like the above only provide minute social networking gains and most often deface your brand.
Rule: No cheap tricks
4. Spam blog comment forms
Oh this is a goodie. Be sure and contribute nothing to the conversation or limit your post to “Nice post” along along with your anchor text and site URL. Bonus – add 10 or maybe more urls to your signature file to create of warning bells that you will be a spammer. Also by a shirt that says “I am a Spammer” and use it to social functions. Its likely when you’re tracked down with zaba search that you’ll be tarred and feathered.
What you must do: Again, be a area of the meaningful conversation. Stroke the authors ego with relevant comments. List some key additional resources and join the blog community by being an active participant. Help promote the site and let the author know you did. The actual power of comments is in developing the contact not in the typically worthless comment link. This practice is quickly being recinded by Google so its a waste of your time anyway. You’d do better getting a Top Commentor link from a blog and getting site wide publicity.
Rule: No blog spam
5. Post, comment and tweet like its losing sight of style
Make sure to provide tons of worthless noise to the conversation. The main element contacts you gained like it when you flood their inbox and create lots of short useless content. By all means, feel free in order to avoid your niche and always allow it to be an objective to be overlooked and ignored. This kicks the rejection process into overdrive.
What you must do: Have an objective and focus. Keep clear silos between personal and business social networking activities. I can’t say this enough add value to the conversation. You understand that guy at parties that won’t shut up speaking about himself and all of the stories are lies, boring or unremarkable? You don’t wish to be that guy. So make targeted contributions and promote your content appropriately.
Rule: Quality not quantity.
6. Abuse my contact information
Here is the key to everything if you wish to be a be noticeable social networking reject, rivaled by your peers. When you’re luckily enough to obtain my contact information, misuse it in every way. Add me to mailing lists, send me junk mail and telemarket to me. People love having their trust betrayed. This really is THE easiest way to obtain hated and abused by your social networking contacts. A lot better than that you’ll know you’ve done a highly skilled job when whatever you hear back are echoes as every method you have of contacting people is blocked. A lot better than that you could get sued.
What in case you do: Prize personal contact information. Only get in touch with information they would want. Never sign someone up for a newsletter or add them to mailing lists without permission. Only promote your service and products when appropriate. You just get one screwup.
Rule: Hold contact information sacred.
And a particular note for businesses: The theme to social networking is a continuous conversation. You can’t start a blog and only contribute “hello world” ;.You will not see ROI without putting resources to the game. Just like all marketing, you will need to concentrate on execution and follow the rules first. Social media marketing is just a new means of doing things and the 3rd evolution of the net (Amusement, Purchase, Interaction) will need a shift in operation philosophy and tactics.